The best Hudson Succeed alternatives in 2026 are Complete Tenders for tender search plus bid writing from one UK firm, AI Tender Writer as the AI alternative to hiring for SMEs in any sector, and a soft FM AI tool at #3 for cleaning and security contractors. Executive Compass, Thornton & Lowe and Bid Solutions round out the list.
People look for Hudson Succeed alternatives for practical reasons, not because it's a weak firm. It's a busy consultancy with clients in many countries. The usual triggers are a second quote, a UK-only specialist, a published price, or a way to write routine bids without paying a fee each time.
Hudson Succeed at a glance¶
Hudson Succeed is the bid writing arm of the Hudson group, and its UK site is tenderconsultants.co.uk. It writes tender and RFP responses, offers mentoring and tender preparation advice, and can submit bids on your behalf. It says it has supported more than 2,000 businesses in over 40 countries and states an 87% success rate. Those are its own figures.
Pricing works on a single fixed fee per project. You send the tender documents, it reviews the work involved, and the quote's agreed before writing starts. Full project fees only come with a quote. A sister business, Hudson Discover, runs sector-specific tender tracking portals. It suits firms that want an experienced team to take a whole bid off their hands, in the UK or abroad.
Here's why buyers usually shop around:
- They want a second quote before committing to a fixed fee.
- They'd prefer a firm focused only on UK public-sector work.
- They want to see a full price before they send any documents.
- They bid often and a fee per bid adds up over a year.
- They want help with social value and compliance on every bid, not only the big ones.
| Feature | Hudson Succeed | Complete Tenders | AI Tender Writer | CleanTender | Executive Compass | Thornton & Lowe |
|---|---|---|---|---|---|---|
| Human bid writers | ||||||
| Fixed-fee quotes | ||||||
| Tender finding | ||||||
| Instant AI drafts | ||||||
| Social value drafting tool | ||||||
| Published pricing |
CleanTender covers soft FM only. Human writers at every firm also write social value answers. Based on each firm's public website in 2026; check before you buy.
How we picked these Hudson Succeed alternatives¶
We picked them by asking one question: would this replace Hudson Succeed for a UK SME bidding for public-sector work? Here's what we checked:
- Quality of written answers against published evaluation criteria.
- Social value capability under PPN 002 and the Social Value Model.
- Knowledge of the Procurement Act 2023 and the Central Digital Platform.
- How clear pricing is before you share documents.
- Speed when a deadline is close.
- Independence, so you get a real second opinion.
We haven't used review-site star ratings, and we don't repeat any firm's win-rate claims as fact. Where fees aren't published, we say so.
1. Complete Tenders: Best for tender search plus bid writing¶
Complete Tenders
Best for tender search plus bid writingTender writing, bid management and a done-for-you tender search.
Pricing
Bid writing POA; Personal Tender Search £310/month
Complete Tenders writes, edits and reviews tender responses and offers bid management for firms of all sizes across UK sectors. Its Personal Tender Search compiles a weekly shortlist of tenders that fit you, and a business review helps new bidders put the right policies in place. It's a UK-focused alternative with a published price for search.
- Tender writing and editing
- Bid management
- Full submission reviews
- Personal Tender Search
- Tender readiness business review
Pros
- UK public-sector focus
- Finding and writing from one firm
- Published price for tender search
Cons
- Writing fees POA
- Tender search is a monthly cost on top
Verdict: The best Hudson Succeed alternative if you want a UK firm to find tenders and write them.
Visit Complete TendersComplete Tenders pricing
| Plan | Price | What you get |
|---|---|---|
| Tender writing | Price on application | Quoted case by case |
| Personal Tender Search | £310/month | A weekly shortlist of tenders matched to your business |
When to choose Complete Tenders
- You want someone else to search the portals.
- You're new to tendering and need policies in place.
- You want UK-only focus.
Where Complete Tenders falls short
- Writing fees aren't published.
- £310 a month for search alone adds up.
- Human capacity limits turnaround on urgent bids.
2. AI Tender Writer: Best for SMEs that want an AI alternative to hiring¶
AI Tender Writer
Best for SMEs that want an AI alternative to hiringFind, score and write UK government tenders with AI.
Pricing
Free plan (1 AI scan a month); Pro £149/month or £1,490/year
AI Tender Writer is the AI alternative to hiring a bid writing firm for SMEs in any sector. It finds every UK public-sector tender daily, scores your fit in under a minute and drafts full tender and SQ answers from your evidence library. Its Social Value generator turns your real commitments into answers mapped to the TOMs framework. You still review and own the bid; for a single must-win framework, a human writer is still safer.
- Live UK tender feed refreshed daily
- AI fit score and bid/no-bid check
- AI tender and SQ drafting from your evidence library
- Social Value (TOMs) generator
- Compliance Vault
- Word export
Pros
- Published monthly price and a free plan
- Social value help on every bid
- Unlimited drafting on Pro
Cons
- No human writer or bid manager
- Output depends on the evidence you give it
Verdict: The best Hudson Succeed alternative for SMEs that bid often and want to keep writing in-house.
Start freeCommitments matched to the buyer's themes
AI Tender Writer pricing
| Plan | Price | What you get |
|---|---|---|
| Free | £0 | Browse UK tenders, 1 AI scan a month, no card needed |
| Pro (monthly) | £149/month | Unlimited bid drafting, 30 AI scans a month, all tools |
| Pro (annual) | £1,490/year | Everything in Pro, billed yearly |
When to choose AI Tender Writer
- You bid several times a month and fees add up.
- Social value questions keep costing you marks.
- Someone in-house can review drafts.
Where AI Tender Writer falls short
- No human strategy calls or presentation coaching.
- Large multi-lot frameworks still benefit from a bid manager.
- UK public sector only.
3. CleanTender: Best for cleaning and soft FM contractors¶
CleanTender
Best for cleaning and soft FM contractorsAI tender finding and writing built for UK soft FM.
Pricing
Free plan (1 scan a month); Pro £99/month or £990/year
CleanTender is the AI alternative to hiring for cleaning, security, grounds, waste and catering contractors. It finds soft FM tenders, checks each against sector compliance needs and drafts method statements and SQ answers from your own evidence. It won't replace a senior bid manager on a large framework, but it covers the routine bids an agency is too expensive for.
- Soft FM tender feed
- Compliance checks for BICSc, COSHH, SIA/ACS, BS 7858, HACCP, FHRS and waste carrier licences
- NHS cleaning specification awareness
- AI method statements and SQ answers
- Social value generator
- Word export
Pros
- A year of Pro costs £990
- Drafts in minutes
- Knows soft FM standards
Cons
- Soft FM only
- No human writer or bid manager
Verdict: The best Hudson Succeed alternative for soft FM firms that bid often.
Visit CleanTenderCleanTender pricing
| Plan | Price | What you get |
|---|---|---|
| Free | £0 | Soft FM tender feed, 1 AI scan a month |
| Pro (monthly) | £99/month | AI drafting, soft FM compliance checks and full tender feed |
| Pro (annual) | £990/year | Everything in Pro, billed yearly |
When to choose CleanTender
- You bid for cleaning, security, grounds, waste or catering contracts.
- You submit more bids than you could afford to outsource.
- Someone in-house can finish the drafts.
Where CleanTender falls short
- Not built for works, IT or professional services tenders.
- No human strategy or presentation coaching.
- Drafts need your real evidence to score well.
4. Executive Compass: Best for bid writing plus training for SMEs¶
Executive Compass
Best for bid writing plus training for SMEsEstablished UK bid writing consultancy, founded in 2009.
Pricing
Fixed-fee quote on request
Executive Compass writes, reviews and manages bids for SMEs and larger firms, finds tenders and runs bid writing training. Like Hudson Succeed, it gives a no-obligation fixed-fee quote once you upload the tender. It says its writers have completed more than 7,000 tenders with a success rate above 85%; those are its own figures.
- Full bid writing
- Bid reviews
- Bid management
- Tender finding
- Bid writing training
Pros
- Long UK track record
- Fixed-fee quotes
- Training for your team
Cons
- Fees not published
- Same group as Thornton & Lowe
Verdict: The closest like-for-like fixed-fee alternative, with training on top.
Visit Executive CompassExecutive Compass pricing
| Plan | Price | What you get |
|---|---|---|
| Per tender | Fixed fee, quote on request | Upload the tender documents for a no-obligation quote |
When to choose Executive Compass
- You want a fixed quote from a UK-focused firm.
- You want training alongside writing.
- The bid matters enough to pay for experience.
Where Executive Compass falls short
- Fees aren't published.
- Hard to justify on small, routine tenders.
- Not independent of Thornton & Lowe.
5. Thornton & Lowe: Best for structured SME bid programmes¶
Thornton & Lowe
Best for structured SME bid programmesBid writing, bid management and SME programmes with directly employed writers.
Pricing
Quote on request; bid reviews listed from £450
Thornton & Lowe offers outsourced bid writing, bid management, bid reviews, training, a Bid Mentor service and a Bid Success Programme for SMEs. Its writers are directly employed and it works across sectors from construction to healthcare. It states an 81% win rate, its own figure.
- Full outsourced bid writing
- Bid management
- Bid reviews
- Bid Mentor service
- Bid Success Programme for SMEs
Pros
- Directly employed writers
- Bid reviews at a published starting price
- Longer-term SME programmes
Cons
- Full writing fees not published
- Same group as Executive Compass
Verdict: Good if you want to improve your win rate over months, not just one bid.
Visit Thornton & LoweThornton & Lowe pricing
| Plan | Price | What you get |
|---|---|---|
| Bid review | From £450 (as listed on its site) | A review of your draft bid with feedback |
| Bid writing and management | Quote on request | Scoped to the tender and level of support |
When to choose Thornton & Lowe
- You want a structured programme.
- You want a known price for a bid review.
- You prefer employed writers.
Where Thornton & Lowe falls short
- Full writing fees aren't published.
- Agency lead times on urgent bids.
- Not independent of Executive Compass.
6. Bid Solutions: Best for choosing your own freelance bid writer¶
Bid Solutions
Best for choosing your own freelance bid writerBid recruitment, a freelance bid writer directory, training and tender search.
Pricing
Freelancers set own day rates; BidMaster course £2,090 per participant
Bid Solutions runs a searchable directory of more than 800 vetted freelance bid writers, bid managers and proposal professionals, filtered by role, industry, location and day rate. It also recruits bid staff, runs BidMaster accredited training and offers Bid Discovery tender search.
- Directory of 800+ vetted freelancers
- Filter by sector and day rate
- Bid recruitment
- BidMaster training
- Bid Discovery tender search
Pros
- Pick a writer with your sector experience
- Day rates visible up front
- Recruitment if you want an in-house hire
Cons
- You manage the freelancer yourself
- No fixed package price per bid
Verdict: Best if you'd rather choose the individual writer than be assigned one.
Visit Bid SolutionsBid Solutions pricing
| Plan | Price | What you get |
|---|---|---|
| Freelance bid writer | Set by each freelancer | Search the directory by day rate and hire directly |
| BidMaster public online course | £2,090 per participant | Accredited bid training and certification |
When to choose Bid Solutions
- You want a named sector expert.
- You're thinking of hiring a bid manager.
- You want accredited training.
Where Bid Solutions falls short
- You brief and manage the freelancer.
- Quality varies between individuals.
- No fixed price for a whole bid.
Agency or AI: which Hudson Succeed alternative do you need?¶
You need an agency for the few bids that could change your year, and AI for the rest. Use an agency when the contract is big enough that a few extra quality marks change your year. Use AI software when you bid often, the contracts are smaller, and you have someone who can check a draft. Most growing SMEs end up doing both.
| Situation | Better fit | Why |
|---|---|---|
| First bid for a large framework | Agency | A bid manager can plan the whole response and handle clarifications. |
| Several council or NHS quotes a month | AI software | Fees per bid add up; a subscription doesn't. |
| Social value worth 10% or more | AI software or specialist writer | You need real, measurable commitments written clearly every time. |
| Deadline in three days | AI software | You can start drafting today. |
| Bidding outside the UK | Agency | UK-focused software won't cover overseas portals. |
| Want your team to improve | Training plus software | Courses build skill; software keeps output consistent. |
What most people get wrong here is the maths. They compare one fixed fee with one month of software. Compare a year of bidding instead. Count your bids, multiply by a typical quote, then set that against £1,490 a year for AI Tender Writer Pro. Keep an agency for the bids where it still wins on value.
Hudson Succeed alternatives pricing compared¶
| Option | Type | Pricing | Best for |
|---|---|---|---|
| Hudson Succeed | Bid writing firm | Fixed fee per tender, quote on request | Whole bids, UK and international |
| Complete Tenders | Bid writing firm | Writing POA; Personal Tender Search £310/month | Search plus writing |
| AI Tender Writer | AI software | Free plan; Pro £149/month or £1,490/year | SMEs writing bids in-house |
| CleanTender | AI software | Free plan; Pro £99/month or £990/year | Soft FM bids without hiring |
| Executive Compass | Bid writing firm | Fixed-fee quote on request | Bid writing plus training |
| Thornton & Lowe | Bid writing firm | Quote on request; reviews from £450 | Structured SME programmes |
| Bid Solutions | Freelancer directory, recruitment, training | Freelancers set own day rates; BidMaster £2,090 per participant | Choosing your own writer |
Prices as published on each website in 2026. Agency fees depend on the size and complexity of the tender.
How to choose a Hudson Succeed alternative¶
- 1
Size the contract
Work out what a win is worth before deciding what to spend on the bid.
- 2
Count your bids
One must-win bid a year suits an agency; ten routine bids suit software plus in-house review.
- 3
Gather your social value evidence
Real commitments and figures make any writer or tool score higher.
- 4
Get two independent quotes
Ask what's included: SQ, quality answers, social value, clarifications.
- 5
Trial AI on a live tender
Draft one bid free and compare it with a fixed-fee quote.
What to look for in a Hudson Succeed alternative¶
- UK procurement knowledge. The Procurement Act 2023 has been in force since 24 February 2025; answers should reflect the Central Digital Platform and most advantageous tender evaluation.
- Social value skill. PPN 002 sets a minimum 10% weighting for social value in in-scope central government procurements.
- AI disclosure. PPN 017 lets buyers ask how you used AI, so any writer or tool should support an honest answer.
- Independence. Executive Compass and Thornton & Lowe share an owner, so get one quote from outside that group.
- Clear scope. A quote that leaves out the SQ or clarifications isn't cheap.
- Sector examples. Ask for anonymised answers in your trade.
Frankly, most SMEs don't need an agency for every bid. Use one for the contracts that could change your business, and handle routine ones in-house with good tools and a solid evidence library.
Related guides: writing a social value tender response, tender writing services compared, the best bid writers in the UK, tender consultants, how to win government tenders. Free tools: tender scoring calculator, tender word counter and bid answer grader.
Sources
FAQs
Frequently asked questions
- Complete Tenders is the best alternative if you want a UK-focused firm to find and write tenders. If fees are the issue, AI Tender Writer is an AI alternative to hiring for any sector, and it has a free plan.
- It's worth it when you want a team to take a whole bid off your hands for a fixed, agreed fee, including international work. For small, frequent UK tenders, a fee per bid is harder to justify than software.
- It charges a single fixed fee per project, quoted after it reviews the tender documents. The price is agreed before work starts. You'll need a quote to see the full fee for your tender.
- Hudson Succeed's UK website is tenderconsultants.co.uk, so they're the same bid writing service. Its sister business, Hudson Discover, runs tender tracking portals.
- AI software is cheaper if you bid regularly. AI Tender Writer Pro is £149 a month, and there's a free plan if you want to try it on a live tender first.
- There's no free human bid writing service. AI Tender Writer has a free plan, and Find a Tender and Contracts Finder are free for tender search.
- Yes. It writes public sector tenders as well as private sector bids and RFPs, in the UK and internationally.